145 Types of Levis or58 Buying Jeans Shouldnt Be This Complicated

February - 2013

The need to buy a new pair of jeans has arrived. Seems like it should be a simple matter. Until you visit Amazon.com and discover that Levi's alone has 145 type/color combinations of men's jeans to choose from. Talk about an embarrassment of riches. Unfortunately, this huge choice has some insidious downsides.

One of the most useful books I've read in recent years is The Paradox of Choice: Why More Is Less by Barry Schwartz. The key premise is how this type of choice is overwhelming to people who tend toward the perfectionist way of thinking (Hello, my name is Alan). The brain gets stuck in a loop trying to weight all the options to pick "The Right One". Or, at least, not pick the wrong one. Either way, the mind burns a huge number of cycles on things that matter very little. And therein lies the problem.

If only a few things in the modern day U.S. had so many options it wouldn't be that big a deal, but everything is like this. The result is a drain that leads to a type of mental exhaustion.

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<table class="internalTable">
<tr>
<td>
<b>501 Original</b><br />
Medium Stonewash<br />
Black<br />
Dark Stonewash<br />
Dark gray rigid<br />
New Brown Rigid<br />
Blue green rigid<br />
Light Stonewash<br />
Rinse<br />
Indigo Navy<br />
Postal Rigid<br />
New Metal<br />
Clean Fume<br />
Graphite<br />
Barbque Rigid<br />
Iconic Black<br />
Cobalt Blue Rigid<br />
Tidal Blue<br />
Green<br />
Polished Black<br />
Dimensional Rigid<br />
White<br />
Caf&eacute;<br />
Clean Rigid<br />
Light gray rigid<br />
Neutral Gray<br />
Silver Rigid<br />
Light Mist<br />
Rough and Tumbled<br />
Froggy<br />
Timberwolf<br />
Union Blue<br />
Green Goblin<br />
Dark Green Rigid<br />
Blue Mist<br />
AV Coated<br />
18 Months Green<br />
Taupe Rigid<br />
</td>




<td>
<b>514 Slim Straight</b><br />
Black<br />
Blue collar<br />
Dirt Rush<br />
Kale<br />
Medium Poly<br />
Inky Blue<br />
3d Coated<br />
Tumbled Ray<br />
Speedbump<br />
Indigo Wash<br />
Rigid Grey<br />
Highway<br />
Tumbled Rigid<br />
Tumbled Black<br />
Dirty Rigid<br />
Silver fox<br />
Standardize<br />
Bright White<br />
Grey<br />
True Pink Crochet<br />
True Purple Punch<br />
Overhaul<br />
Fuchsia<br />
Stavros<br />
</td>


<td>
<b>505 Straight (Regular) Fit</b><br />
Dark Stonewash<br />
Medium Stonewash<br />
Light Stonewash<br />
Black<br />
Rinse<br />
Rigid<br />
Blue collar<br />
Gas Light<br />
Seascape<br />
Silver fox<br />
Fume<br />
Standardize<br />
Static<br />
Range<br />
Green Frost<br />
Bright White<br />
House Cat<br />
Medium Chipped<br />
Tumbled Rigid<br />
Highland<br />
Coated Grady<br />
Black Amped<br />
</td>


<td>
<b>569 Loose Straight Leg</b><br />
Dark Chipped<br />
Black amped<br />
Day run<br />
Indie Blue<br />
Rugged<br />
Vintage Light<br />
Ice Cap<br />
Lt wt gray rigid<br />
Static<br />
Tumbled Merlin<br />
Tumbled Ray<br />
Inky Blue<br />
Black<br />
Kale<br />
Jagger<br />
Standardize<br />
</td>



<td>
<b>511 Slim Fit</b><br />
Light Poly<br />
Rigid Grey<br />
Tumbled night<br />
Rigid Dragon<br />
Magno<br />
Clean Dark<br />
Midnight Oil<br />
Black Stretch<br />
CLEAN DARK DENIM BLUE<br />
Gray<br />
Black<br />
</td>

</tr>

<tr>


    <td>
    <b>508 Regular Taper Denim</b><br />
    British Khaki<br />
    Tumbled Merlin<br />
    Black<br />
    Quincy<br />
    Rigid Envy<br />
    Standardize<br />
    Dry Smithson<br />
    Soft Grey<br />
    Everglade<br />
    </td>


    <td>
    <b>510 Super Skinny</b><br />
    Playa<br />
    Rigid Grey<br />
    Dark Blue<br />
    Jet<br />
    </td>


<td>
<b>527 Slim Boot Cut</b><br />
Overhaul<br />
Andi<br />
Highway<br />
Indie Blue<br />
Fume<br />
Medium Chipped<br />
Tumbled Rigid<br />
Quartz<br />
Generation 7<br />
Tumbled Black<br />
</td>


<td>
<b>550 Relaxed Fit</b><br />
Medium Stonewash<br />
Black<br />
Range<br />
Dark Stonewash<br />
Rinse<br />
Plank<br />
Light Stonewash<br />
Inspector<br />
Dark<br />
Rinsed<br />
</td>
<td>
<b>562 Loose Taper Denim Blue</b><br />
Rigid Golden<br />
Gray Press<br />
</td>

</tr>
</table>