Introducing The Vanity Tag Project

From 1990 to 2000, I was never without a camera. Either my Hasselblad 500 CM, Nikon F3 or Konica point and shoot was always with me. Most of the time, I had two of them.

When I left college in 2000 for a real job, my habit of always carrying a camera slowly faded. A few years ago, I was disappointed to realize I rarely had one with me ^1^^. I needed a project to help me take up my old habit. I settled on photographing vanity tags.

Vanity tags may seem an odd subject choice, but the purpose of the project is not to create striking images. It's to get me to carry a camera. The nature of vanity tags work for this because:

With that combination, in order to do the project well, I must always be ready to shoot. Hence, I always need a camera on me. The balancing factor is that there aren't so many of them that I'd get worn out or bored shooting every one I see.

To kick things off, here's the Florida tag "PCTR IT"

Seems appropriate.